Vision & Mission


The world’s most challenging issues can be solved with informed action. setld enables these actions by harnessing the full potential of the data that defines our world.


We empower our clients to reduce risk and make better and more profitable decisions. We deliver broad, sustainable, game-changing automated information solutions, maximizing return on data and information assets. GET SETLD.

Why Choose Us

We directly and proactively address your business needs and resolve complex problems with game-changing, sustainable information solutions to add measurable value to your organization.

Our normalized datasets, custom analysis modules, information mashups and meaningful reporting are designed to break down common barriers, answer questions automatically and bring a custom news feed to your organization.

setld will:

  1. Collaborate to assess business needs
  2. Assist in leveraging existing assets
  3. Identify gaps and overlaps
  4. Pioneer custom workflows
  5. Deliver sustainable, value-adding solutions
  6. Generate buy-in and ensure optimized usage


With 100+ years of combined industry, information management and related toolkit experience, our expert team can quickly identify your key business needs, simplify the complex and lead the charge toward better business information on demand.

Jacob Maggard


Jacob has had a storied 20+ year career, working mainly for two majors in upstream oil and gas geospatial and survey (Geomatics) and information management leadership roles.  He has managed individual project budgets of over $10 million USD and department


Stan Maggard

Senior Vice President, Operations

Stan has 40+ years of experience and technical leadership in all phases and disciplines of oil and gas / petrochem projects.  He specializes in FEL scope development, BoE and TICE (project estimating) with an emphasis upon levering effective workflows and proper data


Ross Cates

Manager, Operations

Ross has 20+ years of experience as a CAD draftsman in the downstream and midstream sectors.  He now manages diverse setld teams, budgets, internal workflows, and service offerings including: GIS, CAD, UAS, Data Products, etc.


Sameer Salasakar

Lead Data Analyst – Records

Sameer joined setld in August 2017.  He is a Petroleum Engineer by trade and assists us with maintaining and growing our EBIS international market & competitive intelligence product.  His primary duties are leading teams, processing breaking news, validation, entry


Peter Rushworth

Senior Data Scientist

Peter has 40 years of experience as a geoscientist and IT
specialist focusing on GIS and geoscientific applications. He managed large projects for several organizations including the State of Colorado and successfully led project teams on many and varied projects in


Eric Galy

Lead Data Analyst – Products

Eric joined setld in March 2019.  He is a Construction Manager by trade and assists us with maintaining and growing our data product portfolio. His primary duties are leading teams, data wrangling, validation, entry, mapping and QC.


Jobin Johney

Data Analyst

Jobin joined setld in January 2019.  He is a Geologist by trade and assists us with maintaining and growing our EBIS international market & competitive intelligence product.  His primary duties are processing publications, validation, entry


Robert Cuellar

Unmanned Aerial Systems (UAS) Program Lead

Rob is a certified drone pilot with 20+ years in the energy business.  He leads teams of field techs, data processing techs and geospatial professionals to deliver fast, safe and cost-effective drone inspection and reporting services at setld.


Omar Ahmed

GIS Analyst

Omar came to setld in Fall 2017.  His hard work and dedication have resulted in graduation from his setld internship.  Omar leads our EBIS digitization efforts as well as assists with new-build data product creation and training GIS Analyst Interns.



Data Analysts / GIS Analysts

setld provides fast-ramp opportunities to the most flexible and driven students out there.  We’ve hosted interns from:  Ball State University, LSU, Missouri S&T, Penn State, Texas A&M, University of Alabama, University of Houston, University of Texas, etc.



We’re just scratching the surface, but are excited to leverage our tremendous information solutions experience to benefit our customers.

setld provided the expertise to help us design repeatable infrastructure upgrades that offered us significant savings!

– Richard Calloway  Calloway Engineering